Stevenson Electric (Stevenson's Electric Service Co., Inc.) is an electrical contractor in Palm Coast, Florida. When they came to Market Minds Global, they had no website and no system for following up with leads.
That's a common starting point for electricians, so it's worth walking through what we built, why each piece matters, and what the owner says changed.
One note before we start: we don't publish revenue, lead counts, or job values for client businesses. What's below is what we built and what the client told us in their own words.
The Starting Point
Two gaps, and they make each other worse.
No website. When a homeowner in Palm Coast searches for an electrician, the businesses with a real website have something to show: what they do, where they work, and a phone number that's easy to tap. A business without one depends on people who already know its name. The referral ceiling is real. A referral network is finite, and the people who just moved to town don't know anyone to ask. They search.
No follow-up system. Without one, every lead depends on someone remembering to call or text back after a long day in the field. That's how leads go cold. Not because anyone doesn't care, but because the person doing the work is also the person answering the phone.
What We Built
A professional website, built from scratch. There was nothing to start from. A site like this has one job: answer the questions a homeowner has before calling an electrician (what jobs you handle, where you work, how to reach you fast) and make the call easy.
Automatic lead follow-up. Automations that follow up with new leads, so a reply doesn't depend on someone remembering to send it after a long day on a job.
Nothing exotic. Most electricians don't need a complicated system. They need to be findable, and they need every lead to get a response.
What the Owner Says
"We didn't have a website or any kind of system for following up with leads. Market Minds built us a professional site and now we're getting calls from Google we never would have gotten before."
That's the result in their words: calls from Google that wouldn't have come in before. We're not going to dress it up with numbers they didn't give us.
What This Shows for Any Electrician
A few lessons apply well beyond one business.
Being findable comes first. If a homeowner can't find you on Google, nothing else in your marketing reaches them. A website and a complete Google Business Profile are the floor, not the ceiling. If you're weighing whether a site is worth it at all, I covered that in Do Electricians Need a Website in 2026?
Follow-up is where leads are won or lost. Homeowners care how fast you get back to them. In Housecall Pro's 2025 survey of 1,040 US homeowners, 97% said response time influences who they hire. A follow-up system means the reply goes out even when you're in the middle of a panel swap.
Fix the gaps in order. Get found first. Then make sure nobody who reaches out goes without a reply. Fancier tools can wait until those two are handled.
Book a free 15-minute call if you want to see what this process looks like applied to your specific market and service area. We'll do the audit live: what you currently rank for, what you're missing, and what the fastest path to consistent inbound looks like.
About Jacken: Jacken Holland is the founder of Market Minds Global, based in Port Orange, FL. He spent 12 years alongside a master electrician. He builds AI-powered marketing and automation systems for electricians and other service businesses across Florida.